The goal is to lead Bewbees to their goal. To do so sacrifices will have to be made, by squishing and dragging a Bewbee. Each sacrificed Bewbee becomes an evolving flower that can be used to lead the Bewbees to their goal. The player only has a fixed amount of Bewbees, therefore he needs to squish Bewbees sparingly. The less Bewbees you squish, the higher the player can score.